Dhruv is the Co-founder of Thrive, an all-in-one restaurant ordering platform for delivery, pickup, and table ordering with marketing in-built. Thrive is currently used by more than 7,000 restaurants in India and is backed by Jubiliant Foods, White Board Captial, and Ahimsa Capital. Dhruv is currently leading the order-direct movement and is at the cusp of redefining food delivery in India. He started his entrepreneurial journey with Hashtag Loyalty, a SaaS platform providing marketing automation for offline retail, and has recently re-branded the entire Hashtag Loyalty suite of services to Thrive Marketing. His goal is to empower the F&B industry in order to take control back into their own hands.