DIVYA AGGARWAL

Divya leads growth the way a chef leads a kitchen; hands-on, curious, and always improving the recipe. Her role spans marketing, delivery, content, community, programming, digital, CRM, and PR across Impresario’s portfolio of brands including SOCIAL, Smoke House Deli, BANNG, BOSS Burger, Aflatoon, and Lucknowee. She is responsible for driving meaningful, sustainable growth by combining sharp brand thinking with a deep understanding of customer behaviour.

Known for her clarity, consistency, and consumer-first mindset, Divya blends data with emotions, crafting campaigns that speak to both head and heart. She also oversees Impresario’s delivery vertical, leading its platform strategy, customer experience, and growth across digital touchpoints.

With a career spanning Nestlé, Jubilant Foodworks, Twitter India, and Star Plus, she brings a unique blend of corporate rigour and creative agility. From shaping MAGGI’s brand journey to launching Popeyes India during the pandemic and building The Green Snack Co. from the ground up, she has consistently delivered impact at scale while staying rooted in customer insight.

Off the clock, Divya is an avid reader, yoga practitioner, and enthusiastic traveller. She’s also a lifelong Shah Rukh Khan fan and believes that good storytelling, in food or film, always leaves a lasting impression.

What she’s really good at: Spotting patterns and trends early and turning them into ideas that scale

Favourite part of her job: Building campaigns that spark connection and community

Go-to snack at work: Roasted Mushroom & Burrata Flatbread from Smoke House Deli, sharp, healthy, and slightly addictive.